Sales & Finance
Service & Parts
Administration
Northern Roads Executive Team
Luciano Butera
CEO
Luciano Butera
CEO
With over 30 years of experience in automotive retail and financial services, Luciano is a seasoned executive known for driving strategic growth and operational excellence.
A former leader at NextGear Capital and former Group General Counsel & Head of Enterprise Risk for Cox Automotive Canada and Brazil, Luciano brings deep expertise in legal, compliance and enterprise risk management.
A member of the Ontario Bar for more than 20 years, Luciano also serves on OMVIC's Industry Advisory Board, contributing to the advancement and integrity of the automotive industry.
Moe Eftekhari
COO
Moe Eftekhari
COO
Over 20 years experience as an award-winning operator for both Kia and Mitsubishi brands.
Kia Canada’s Top EV Retailer for all Western Canada.
Grew Cardinal Kia in Niagara Falls to be the #1 Import brand in Niagara Falls.
Matt Butcher
Vice President
Matt Butcher
Vice President
Over 15 years experience of managing award-winning parts and service teams.
Record-breaking fixed operations performance resulting in top national CSI scores.
Hands-on operational change-agent, executing on best after-sales service and support.
Nouman Sheikh
CFO
Stephanie Reece
Director of Operations
Stephanie Reece
Director of Operations
A seasoned executive in human resources, bringing over 10 years of experience to her role as Director of Operations. With a proven track record in employee experience, system and process optimization and strategic people and operational management, she is dedicated to creating award winning teams, fostering a positive workplace culture, enhancing efficiency and driving organizational excellence.
Her strategic vision and hands-on approach make her a key player in ensuring seamless business operations and creating sustained growth for our Group at Northern Roads.
Tom Tavano
Director of Accounting
Tom Tavano
Director of Accounting
Over 20+ years of strong financial and accounting experience within the Niagara Region managing comprehensive financial functions across multiple companies.
10+ years of automotive Controller experience and an overall strategist who works well under pressure and operating within dynamic scale up environments.
Shelley Keller
Director of Brand & Communications
Andrew Jenkins
Director of Marketing
Andrew Jenkins
Director of Marketing
Check out one of our dealership's YouTube channel for helpful 'How-To' videos!
www.youtube.com/cardinalkia
Lina Butera
Director of Facilities
